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The Lab is there to push the boundaries of the wine industry by creating innovative beverages, crafted with a natural and sustainable mindset.

Introduction

In order to anticipate the modern consumer’s desires, the Atlas Wine Co’s R&D team, led by winemaker Alex Remy and assistant winemaker Kelli Cybulski, is exploring other trendsetting markets for creative ideas that can be applied to wine. Within the wine industry, there is often a feeling that a heritage of tradition and consistency exempts it from modernizing. A closer look at recent sales shows that while consumers still value tradition, their overall buying habits have changed dramatically. The Atlas Wine Co. Lab’s focus is to incorporate new and fresh ideas into wine while still respecting the nature and true potential of all the ingredients

The World of Atlas

ATLAS is the new kid on the block:

  • Vertically integrated – From Vines to Bottles
  • Dynamic
  • Family owned and managed
  • High expertise
  • Flexible
  • Hungry
  • The next GEN
  • Service Oriented

Working with us is getting the professionalism and accountability of a corporate but the flexibility of a small business

Why?

The Consumer

  • World is Connected
  • Constant Change
  • Fast Pace

The Consumer

The Market

  • $240 Billion in Alcohol sales (45% Beer/35% Spirits/20% Wine)
  • $350 Billion in Soft Drinks sales
  • $20 Billion in Coffee sales
  • $1 Billion for Hard Seltzer – 200% growth

The Market

The Industry

  • Wine = Low innovation Industry
  • USA is the biggest wine market in the world – China to become 2nd
  • Customer Base changing from Baby Boomers to Millennials

The Industry

The Business

  • Constant Added Value to our Network (Distributor and Buyer)
  • Always Working on next Trend
  • Focus on why you doing something = $$$$$

The Business

The Result

  • Innovation Supports Current Business – Omen and Oro Bello
  • Get the Attention from Partners and Key Buyers
  • Becoming a Leader in the Industry

The Result

How?

Perfect synergy between our expertise and your network

36 States – 13 Countries

What?
12 Step ProcessCollaboration with Partners
1. Competitive Tasting7. Product Design
2. Micro Batch8. Label Approval
3. Recipe Design9. Small Batch
4. Compliance Research10. Product Testing
5. COGs & Pricing11. Adjustments
6. Samples to Network12. Full Launch
Projects

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Your Email Address

Atlas Wine Co.

841 Latour Court, Suite A, Napa, California 94558
Tel: 707.207.4801
EMAIL US

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